Adding Google Analytics to Your AUEN Website

Steps to Add Google Analytics

1. Create a Google Analytics Account:If you don’t already have a Google Analytics account, go to the Google Analytics website and sign up.Follow the prompts to set up a new account and property for your website.
2. Get Your Tracking ID:Once your property is set up, Google Analytics will provide you with a unique Tracking ID (e.g., UA-XXXXXXXXX-X).Copy this Tracking ID as you will need it to integrate with your AUEN website.
3. Access Your AUEN Editor:Log into your AUEN account and open your website editor.
4. Navigate to Site Settings:In the website editor, find the "Settings" or "Site Settings" option.Look for an option related to "Analytics" or "Google Analytics."
5. Enter Your Tracking ID:Paste the Google Analytics Tracking ID into the appropriate field in the AUEN settings.Save your changes to ensure the Tracking ID is properly applied.
6. Publish Your Site:After entering the Tracking ID, publish your website to activate the Google Analytics tracking.

Verifying the Integration

1. Check Google Analytics:Go back to your Google Analytics account and navigate to the "Real-Time" reports.Visit your website and check if your visit is being tracked in real-time.
2. Use Google Tag Assistant:Install the Google Tag Assistant Chrome extension.Use it to verify that the Google Analytics tag is correctly implemented on your website.

Best Practices for Using Google Analytics

1. Set Up Goals: Define goals in Google Analytics to track conversions, such as form submissions or purchases.
2. Use Segments: Create segments to analyze specific subsets of your traffic, such as new vs. returning visitors.
3. Regular Reports: Schedule regular reports to monitor your website’s performance over time.
4. Custom Dashboards: Create custom dashboards to quickly access the most important metrics for your website.
5. Event Tracking: Implement event tracking to gain insights into specific user interactions on your site.

Troubleshooting Common Issues

• No Data in Analytics: Ensure the Tracking ID is correctly entered and that your site is published.
• Incorrect Tracking ID: Double-check that the Tracking ID matches the one provided by Google Analytics.
• Delayed Data: Note that it can take up to 24 hours for data to appear in Google Analytics.

Additional Considerations

1. Privacy Compliance: Ensure your use of Google Analytics complies with privacy laws and regulations, such as GDPR.
2. Exclude Internal Traffic: Set up filters in Google Analytics to exclude traffic from your own IP address to get more accurate data.